David’s Bridal – Stratford Westfield

Construction and fit out of this flagship UK store from America’s leading bridal retailer.  Included installation of mezzanine floor and balcony, lighting and themed colonial American shopfront.

  • Project Value: £1.2m
  • Project Programme:  7 weeks pre construction and 11 weeks fit out

Project Info

Project Overview

Westfield Stratford was chosen as the first opening in the UK for this highly successful US based bridalwear retailer. We took handover from the developer/landlord Westfield following a period of shell & core preparation and completed several further major works amendments to this 12,000 sq./ft. unit comprising almost 15 tonnes of steelwork to areas such as the Palladian staircase, 7.5m high Shopfront and mezzanine/lift core preparation.

Of particular note on this project were the challenges presented to the delivery team to incorporate refinements to the design look and feel as well as a significant value engineering exercise to ensure this first venture into a new market for David’s Bridal met with their expectations. All changes and amendments were made within the original programme period and without affect to practical completion.

Working in a major UK shopping hub presented further challenges with live trading stores operating adjacent; all noisy works were minimised or eliminated e.g. no breaking out of slab was undertaken and instead alterative M&E solutions were designed in to utilise routes through the existing basement. Alternative phasing solutions were also incorporated to facilitate over-running client instructed long-lead items and design changes.

We also worked closely with the client to accept delivery into our southern logistics centre of several containers of US shop equipment, all checked tagged and called off on a just in time basis, co-ordinating fully with Westfield’s very specific delivery scheduling.

Key design features as can be seen above are the Palladian staircase, seamless solid service cash and wrap point and showcase chandeliers as well as over 300 additional light fittings throughout this 2 floor site.

The store opened to critical acclaim and has continued to trade above expectations.

Timelapse Video